If you’re a dispensary owner and you think you’re just selling weed, consider this: People can buy weed just about anywhere. That’s not the only reason they come to a dispensary. They also come for the vibe, the culture, and the community. They come to learn. They...
Just because you can, doesn’t mean you should. If you’re a retailer with a delivery license, let that marinate a bit. Having a license to deliver weed is not a good enough reason to do it. That said, beyond the license, there are some solid reasons to launch delivery...
So, what’s on the menu? You’ve heard this question hundreds of times. It seems simple enough. But for dispensaries, what brands and products to put on the menu is anything but simple. As a founding partner of Tropicanna, I’ve been there, done that, and I developed...
What does every dispensary want? More. More visibility. More visits. More sales. More revenue. How do you make that happen? Build a great dispensary brand. Leverage that brand with effective SEO and SEM. Maximize your visibility on third-party platforms like Weedmaps...
Choosing a dispensary point-of-sale system (POS) is one of the most crucial and consequential decisions a dispensary has to make. Why is it such a big decision? Because POS systems touch just about every aspect of dispensary business from sales, to compliance, to...
Does your dispensary have buzz? When people talk about where to buy weed, is your shop on the tip of the tongue, or are you left out of the conversation? Every dispensary wants to be THE PLUG. Few get to wear the crown. One strategy that can help is event marketing....
